BOOK OF 100 - STATEMENT OF INTENT

Focus of work - Bars and Pubs

Form of research - I need to collect specific information for 10 bars/pubs, 5 old and 5 new. They need to be in the Leeds area and interesting. I plan to collect lists based on 10 subcategories. I will print the lists and fill them in when I visit the bars/pubs. I will photodocument specific objects and places and I will sketch maps of the layouts alongside interviewing.

Organizing and categorizing the information I collect may not take the form of lists. I need to research further to see if other methods are more appropriate. I will experiment and research mapping, diagrams and organizing in books, for example, Data Flow. Other research sources include magazines, such as Grafik, and looking at fellow designers work for inspiration.

Link:
DATA FLOW






Audience and context - 18 plus because the content will be slightly controversial. It would be available in bookshops, for instance, Waterstones or specialist bookstores such as Magma. It may also be available in bars and pubs. These places will be documented.

Title - Still under consideration, it depends on the form of the book or books.

Type - I need to find suitable legible typesets for the main copy to make it clear and interesting and have them questioned for suitability. For the main title and subtitles I will create an appropriate typeset.

Relationship between:
Format - A2 or smaller is the only rule so far. I need to gather more research before I decide.
Content - Still considering.
Layout - Needs researching.
Interaction - Needs development.

Style - Old and New.

Form of book - I have already developed a list of concepts which need prototypes making and reviewing. One book I have looked at is Paperworks, it is full of ideas for working with paper.




Function/purpose - To inform people in an interesting way about bars and pubs in Leeds.

Sequence - Still to be considered.

Colour - For new bars/pubs I will use colours that are bright and clean. For old dark and grubby colours. I need to research colour samples and have them reviewed.

Inspiration - Needs more development.

Link:
WALK THE STREETS OF HAVANA

Binding methods -Needs research.

Materials - Needs research.

Stock (environmentally friendly) - I need to contact the merchant to see what stock is available and the cost. I also need to have the sample paper questioned by the audience to see if it is appropriate before purchase. I ‘ll experiment with books made with a variety of stock and ones with one variety. Below is one supplier and a book I researched in the Vernon Street library:

Link:
JMC PAPER



3:
Photoshop - Editing the photographs. Making new work.
Indesign - For the books layout. I need to develop my skills with this program.
Illustrator - To create the typeset for the main title and subtitles.
Drawing - Story boarding different illustrations and ideas I could use.
Digital Print - For printing. Need to research Pantone.
Book binding - Binding methods. Need to experiment and ask the print room.
Screen printing
Letterpress
Mono print
Mixed media
Stamping
Rubbing
Montage
Collage
Painting
Wood and metal work
Paper craft
Photography - Gathering images for Photoshop work, inspiration for drawings and documentary evidence.
Typography
Print (methods not mentioned)

4:
Analysis and Evaluation - I am always self-critical in my notebooks but I will also make prototypes for review.

I will make prototypes and have the following reviewed -
Format and Form.
Layout and Sequence.
Binding method.
Colour.
Content.

I will make sample swatches and questionnaires to be reviewed for the following -
Titles.
Type.
Illustrations.
Photographs and photoshop work.
Colour.
Print quality.
Stock.
Binding Method.
Maps.
Diagrams.
Keys.
Packaging.
Copy.
The book.

I will be evaluating against -
Is the content appropriate?
Too Light or Dark?
Is the texture correct?
Format too small or large?
Do the layout, content and format work together?
Variety? and so forth.

100 BRIEF

I began this brief by talking to a man from Skipton in Three Legs (a bar in Leeds), he recommended bars and pubs to see around Leeds which he described as ‘unbelievable’.

Gathering the research was pretty straight forward and no one seemed to care that I was taking pictures of them or taking rubbings and so forth. The conversation and unpredictable nature of the places was fascinating. I would like to tie that into the research and development work for the book. I found I didn't have enough time to do what I proposed partly because I found other lines of research I hadn't considered that were better. I would of liked to have spent more time drawing. I spent alot of time learning another camera. It was worth it and I now have cameras to suite different research needs.

VISUAL LANGUAGE - LINE BRIEF - PHOTOGRAPHY

I have been experimenting with light and long exposures.
I plan to develop the idea for the line brief.
The subject matter is a chemical plant near Immingham in Lincolnshire.

DOCUMENTATION

Below are two videos I found interesting, they are good inspiration for documentary ideas:

Link:
DAYLIGHT

WHAT IS A BOOK?

This book was on display in the Vernon Street library. There's a cabinet full of similar examples. The idea for the books packaging is interesting. It's packaged like a piece of evidence from history or a Gestapo file. The small piece of wall being the sample. Its subtle but dark.





'A portable container consisting of a series of printed and bound pages that preserves, announces, expounds, and transmits knowledge to a literate readership across time and space.' Andrew Haslam

'Instrument of communication.' Encyclopedia Britannica

'The book is the oldest form of documentation; it stores the world's knowledge, ideas, and beliefs.' Andrew Haslem



Anja Coyne Tempo Daumenkino - Flick Book

Brief:
Create a 100 page typographic flick book

Solution:
Anja created a flick book that visualises time with typographic symbols.

It starts slowly with moon phases, ancient signs for the seasons, ticked off days and gets faster and faster introducing analogue time and digital time symbols.

Result:
Anja's flick book won a competition organized by Forum Typografie Kassel and was chosen as one of ten to be printed and published by Verlag Hermann Schmidt.

It won awards by the
Art Directors Club and
Type Directors Club New York.

100 BRIEF RESEARCH - SALTS MILL

Link:
SALTS MILL

1853 Gallery is on the ground floor and has a wide selection of David Hockney's art ranging from early drawings to recent oil paintings. Inside the Diner on the second floor is David Hockney's Local Snaps exhibition.



The Local Snaps exhibition is not very good but the photomontages are worth seeing and his paintings and drawings are definitely worth a trip. I liked the large format and variety of his work. I watched a video he made about perspective in art and how to manipulate space in different ways. I plan to use this in a future brief at some point.

More inspiration - Dryden Goodwin and James Frost.



Links:
DRYDEN GOODWIN
JAMES FROST

VISUAL LANGUAGE - LINE BRIEF RESEARCH

My definition choice for the 'What is a line?' brief is below:

"A formation of people, objects, or things on besides/behind the other.

I have also chosen light and type as the themes for the line brief. I plan to experiment with different ways of drawing with light.

BOOK BINDING INDUCTION

This was one of the best workshops so far.
It wasn't as complex as I first thought, but the crafting has to be correct or it doesn't work.
I plan to research into other binding methods and make prototype books.

LETTERPRESS INDUCTION

The Letterpress induction was worth while but I don't think it's my favourite print process.
The end result is very good BUT... it is very dirty and time consuming.

XMAS CARD BRIEF

I decided to keep the design simple. I did a questionnaire to find out what a happy christmas face looked like and which colours best suited christmas. From the analysis red was the number one christmas colour and second place between green and white. I chose white so not to clash. I was considering cutting the mouth and eyes out, like in some of the designs shown below, but writing inside the card would show through and look bad.




STILL WORKING ON THIS.

LIGHTING STUDIO INDUCTION

The lighting studio was great. It seemed very complex at first but became clearer once we had the chance to use the equipment. The possibilities are vast for experimentation. I'm looking forward to using this facility.

WHAT IF... BRIEF

Our problem was man made vs natural. We refined this down to natural xmas trees vs artificial trees and helping people decide which one best suited them.

This brief started ok, but I don't think we worked well as a team. Our work lacked research and analysis.

Our primary research consisted of a questionnaire, Illustrations, photographs and Adobe Illustrator work.

Our secondary research consisted of various internet print offs and the book 1000 Greetings.

I had to go round 6 shops before I found one that would let me use my camera. Clinton cards told me that it was company policy not to allow people taking pictures and the other shops gave similar responses. So Being told to go away was problematic.

I overcame the problem by being persistent and I eventually found a shop that let me take photographs. The lady who owned the shop let me rearrange the shelfs and move shop adverts to suite the photographs.

We could have done more primary research into what format of card, layout, style of illustration, paper choices, peoples opinions of the text used and so on.

Five things for next time would be:

1 - Check my camera settings.
2 - Question the public.
3 - More variety of sources and methods.
4 - More analysis of the research.
5 - Discuss other research possiblities.

Five things I have learned about the design process:

1 - The process of researching is fundamental to progressing any work.
2 - It can be problematic.
3 - Can go in unusual directions.
4 - Should be prolific.
5 - Should be varied.

PASSARELLA DEATH SQUAD

Passarella Death Squad was started in London by Danny Broddle and Emilie Albisser in 2004.

They are nice designs for t-shirts. Minimal, metaphor, monochrome, appropriate.




www.bkrw.com



Bettie Page, the 1950s secretary-turned-model whose controversial photographs in skimpy attire or none at all helped set the stage for the 1960s sexual revolution, died Thursday.

KRUSH

TSDP KRUSH from Evan Romoff on Vimeo.

VICE COMPETITION

www.viceland.com/urbancanvas

Nissan QASHQAI sponsored the Tate Modern Street Art exhibition - the first major public museum display of Street Art in the UK.

Nissan are committed to bringing you closer to street art. They're offering the UK's best up and coming artists the chance to have their work showcased in VICE Magazine next month. If you reckon you're good enough, give it a go. But we don't want you tagging your neighbours houses, because that is what kids and lifetime wasters do. We'll pick out the best three entrants and their work will be published for all to see.

http://www.viceland.com/urbanguide

EXHIBITION

ESOPUS & BREED

www.esopusmag.com

Esopus is a twice-yearly arts magazine featuring fresh, unmediated perspectives on contemporary culture from a wide range of creative professionals. It includes artists’ projects, critical writing, fiction, poetry, visual essays, interviews, and, in each issue, a themed CD of new music.

Published by the non-profit Esopus Foundation Ltd., the magazine has a simple mission: to provide an unfiltered, non-commercial space in which creative people and the public can connect in meaningful, productive ways.

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